Deutsche Werbegeschichte Am Beispiel Günther Wagner - Pelikan - Heinz Rings 2015
History of German Advertising by the Example of Günther Wagner – Pelikan.”
292 pages with 600 illustrations of Pelikan ephemera taken from Mr. Rings’ collection as well as Pelikan’s own archives
You learn in the first few pages that Mr. Rings is an expert in the advertising history of Germany and has been collecting ephemera for decades. Deutsche Werbegeschichte takes a look at how Pelikan’s advertising evolved from 1880 through the year 2000.